Accessibility Statement
Effective date: 14 April 2026 | Last reviewed: 14 April 2026
Our commitment
We want everyone to be able to browse our products, complete a purchase, and get in touch with us — regardless of how they access the web. We are working towards meeting the Web Content Accessibility Guidelines (WCAG) 2.1 at Level AA as our target standard.
Target: WCAG 2.1 Level AA
As a growing e-commerce business, we recognise that full accessibility compliance is an ongoing commitment and we are actively working to improve our website.
How accessible this website is
We have reviewed our website and can report the following on its current state of accessibility:
Known limitations
We are aware that some parts of our website may not yet fully meet accessibility standards. These include:
- Some product images may not have fully descriptive alternative text
- The Klarna payment widget is provided by a third party and may have its own accessibility limitations
- Some interactive elements, including filters and product option selectors, may not be fully operable by keyboard alone
- Certain promotional or banner content may use colour contrast that does not meet WCAG AA requirements
We are actively working through each of these issues. If you encounter a problem not listed here, please let us know.
Shopping with us — accessible alternatives
We’re here to help
If you find any part of our website difficult to use — whether that is browsing products, configuring options, or completing checkout — please do not hesitate to contact us directly. We are happy to take orders by phone, answer product questions by email, and provide any product information in an alternative format on request.
If you require assistance choosing the right stove or fire for your home, or need support with arranging an installation survey, our team can guide you through the entire process without needing to use the website.
Email: [email protected] | Phone: 07400 322 583
Alternative formats
If you need any product information, delivery details, installation guides or policy documents in an alternative format — such as large print or plain text — please contact us and we will do our best to help. We aim to respond to such requests within 5 working days.
Browser and assistive technology support
Our website is designed to work with up-to-date versions of modern browsers including Chrome, Firefox, Edge and Safari. It should be compatible with commonly used assistive technologies such as screen readers and keyboard navigation. If you experience an issue with a specific browser, device or assistive tool, please let us know so we can investigate.
Reporting accessibility problems
We welcome feedback on the accessibility of our website. If you find anything difficult to use, or have a suggestion for improvement, please contact us:
We aim to acknowledge accessibility feedback within 2 working days and respond fully within 10 working days.
Enforcement
If you are not satisfied with our response to an accessibility concern, you can contact the Equality Advisory and Support Service (EASS):
- Website: equalityadvisoryservice.com
- Phone: 0800 080 8083
This statement was prepared in accordance with the Public Sector Bodies (Websites and Mobile Applications) Accessibility Regulations 2018.
Updates to this statement
We will review and update this accessibility statement at least once a year, or whenever significant changes are made to the website. The date at the top of this page reflects the most recent review.